Established in 1902, Cadillac is General Motors' flagship luxury brand and the quintessential representative of "American luxury."
Its emblem derives from the coat of arms of the founding family of Detroit, symbolizing noble heritage and the spirit of exploration. Renowned for its diamond-cut design language, powerful performance, and leading-edge technology, Cadillac's product lineup includes sedans and SUVs. Branding itself with the spirit that "all greatness comes from a brave beginning," Cadillac has launched pure-electric models such as the LYRIQ in the electrification era, ushering in a new chapter of American luxury.